Business Law Practice Test Prep - Practice Exam, Questions & Study Guide

An injunction in trademark cases is often sought to stop unauthorized use of a trademark. This equitable remedy is designed to prevent further infringement and to protect the rights of the trademark owner. By issuing an injunction, the court can prohibit the infringing party from continuing their unauthorized use, thereby helping to maintain the integrity of the trademark and prevent consumer confusion.

Injunctions are particularly important in trademark law because they can provide a quick resolution to disputes and minimize the harm caused by ongoing infringement. They serve as a proactive measure to ensure that the trademark owner can control the use of their mark and maintain their brand's reputation in the marketplace.

Resorting to other remedies, such as compelling a party to pay damages or establishing ownership of a trademark, does not directly address the immediate concern of stopping the infringement. Assessing fair market value relates more to financial evaluations rather than the active protection of trademark rights, which is the primary focus of an injunction.